FeatherSnap

Smart Bird Feeder: A Seamless E-Commerce Experience

As the UI/UX Designer for Bertram Labs, I designed a marketing and e-commerce website for a Wi-Fi-enabled smart bird feeder, focusing on an engaging and intuitive user experience. The design was crafted to resonate with the target market, ensuring effortless navigation and a visually compelling showcase of the native app’s features through intuitive animated scrolling effects. The site captures the joy of using the product, enhancing the emotional connection between users and their backyard birdwatching experience. Additionally, I developed a straightforward and user-friendly product detail page, making it easy for customers to explore and purchase the smart bird feeder with confidence.